The Jewelry Insider

January 8, 2010

Move over Manolos, Dogeared Jewels and Gifts is giving ‘Sex And the City’ fans another way to be fashionista fabulous.

Jewelry lines inspired by hit movies are all the rage these days, with Where
the Wild Things Are
Twilight: New Moon and the upcoming Alice in Wonderland leading the way.
Now Dogeared Jewels and Gifts is joining the party with an exclusive license
from HBO Films to create a jewelry line inspired by the fashion-friendly
franchise, Sex And The City.

While fans have to wait until May to see Sex and the City 2, they can grab glittering necklace charms inspired by the show in the guise of a diamond, a stiletto and the Eiffel Tower, among
others.

The charms will be presented on message cards printed with the New York City
skyline and some of the four main characters’ most memorable lines, including:
“Single and fabulous!,” “Hopeless romantic,” “I’ve been dating since I was
fifteen. I’m exhausted. Where is he?,” and the iconic: “Should I get you a
diamond? No, just a really big closet.”

Retail prices will range from $55 to $200, and each piece will be wrapped
with a SATC signature black and pink satin pouch.

“Our strength is creating themed product concepts,” Marcia Maizel-Clark,
Dogeared’s founder, said in a media release.

“Given our fashion orientation, we believe we have brought the correct tone
and point of view to this licensed line. Sex and the City continues to
have an incredible impact on fashion.”

Beginning this spring, the necklaces will be available at the HBO Shop in New
York City and online at www.hbo.com, as well as select retailers listed on
Dogeared’s website: www.dogeared.com.
Stay tuned!

 

 

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