Perfumes, shoes, bags, bikinis – and now jewelry watches? The single life is making this former pop-teen sensation a singular success when it comes to design sensations. The Dukes Of Hazzard star is joining forces with celebrity jeweler, Pascal Mouawad, to design a line of fashion watches for her lifestyle brand-wagon – the Jessica Simpson Collection. Mouawad is no stranger to celebrity bling. The jeweler has teamed up with other blonde bombshells including Nicole Richie for her House Of Harlow collection and prior to Richie, he created a line a jewelry with Project Runway host Heidi Klum. “Collecting watches, both vintage and new, has been a hobby of mine for some time so adding watches to the collection was a natural extension, ” Jessica told Fox News. Set to hit stores in fall this year, the debut collection will include 35 designs varying from classic leather for guys, to bejewelled tickers for him and her. With prices expected to range from between $60-$250, the collection seems set to add another gold medal to Jessica’s album of offerings.