Madonna Jewelry for Macy’s

Get a sneak peek at Madonna and daughter Lourdes’ ‘Material Girl’ jewelry and apparel line for Macy’s.

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Madonna ‘dressed you up’ in the 80s and now her daughter, Lourdes, is taking the reins for their youth-oriented Macy’s collection aptly called, Material Girl.

According to WWD, the collection is slated to hit 200 Macy’s doors and macys.com on August 3rd with a surprise celebrity spokesmodel set to be the face of the brand (click here for a hint at who the teen star might be).

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We found a few sneak peak pics of the Material Girl jewelry offerings, and the line is littered with layers, layers, and more layers – from multi-strand chain necklaces to (no surprise here) stacked and studded bangles.

Asked to sum up the Material Girl customer, Madonna described her this way: “A ‘Material Girl’ is a girl that is interested in fashion and interested in music and interested in fun. [She has] a sense of humor [and] is an adventurous human being.”

To build up the hype, they’ve launched a sweepstakes where you can win a chance to meet Madonna and Lourdes at a September 22nd event at Macy’s Herald Square in New York to mark the launch.

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In the meantime, get those back-to-school shopping lists ready – Britney Spears is launching her new line with Candie’s/Kohls today. Pop diva overload or fun fashion for all?

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