The Jewelry Insider

July 10, 2010

Diamonds are among the most prized substances on earth. Their incomparable brilliance, elegance, durability, and mystery have captivated our imagination for thousands of years. Considering the endless lore and mystique behind this regal stone, it’s no wonder that it has come to symbolize the ultimate gift of love and romance.


Not only is a diamond the overwhelming choice for prospective brides and grooms selecting an engagement ring, but the gem is also the birthstone for April. Diamonds are also the recommended gift for couples celebrating their 10th, 60th, and 75th wedding anniversaries.

Our Diamond Primer

Available Stone Settings

Available Stone Shapes

Care Of Your Diamond

Certifications, Appraisals And Insurance

The Diamond

Diamond Carat Weight

Diamond Clarity

Diamond Color

Diamond Cut

Evaluating A Diamond’s Cut

Evaluating A Diamond For Brilliance

Journey Of A Diamond (From Mine to Retail)

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