It wasn’t long ago that buying diamonds, gemstones and gold online was considered either a big risk or a bit tawdry. But online jewelry aggregators like Jewelry.com and cutting edge retailers like JCPenney helped to redefine the experience, and now shopping jewelry on the web is as normal as buying airline tickets and overstock sheets.
Luxury jewelers have been the last to hold out on the online movement – until recently. Diamond lovers everywhere all know that the words “Harry” and “Winston” signify the ultimate in icy jewelry fashion, and lucky for us, they are finally jumping on the web-worthy bandwagon.
“The Harry Winston Online Salon is an exciting step in our retail development plan,” Thomas J. O’Neill, chief executive officer of Harry Winston, Inc. told Fashion Week Daily. “Designed to showcase our signature diamond jewelry collections, the new Online Salon will offer a discreet and highly personalized experience for customers who prefer the convenience of online shopping.”
Whether you are lucky enough have immunity from our depressing economy or just want to drool at your computer screen, the Harry Winston online salon showcases diamond styles that will make your inner diva sit upright – from rings, necklaces and bracelets to earrings, pendants and cufflinks.
The pièce de résistance is this stunning necklace from the sunflower collection, which weighs in at approximately 25.8 carats and sells for $135,000. Or you can downgrade to the 15.70 carat sunflower bracelet for $85,000.